Dan was lead designer on this project whilst working at BOS Design. We created a new and distinctive quality look, moving Mira away from the sea of silver, blue and white found amongst the competition in the shower category. The packaging uses all pack faces to tell the full product story. The easy to understand product information system communicates features and benefits to the consumer and clearly displays technical information for installation engineers. Having built a strong relationship with the client Dan was empowered as Brand guardian, ensuring consistency and accuracy throughout the implementation of the new brand design which launched in September 2011.